Roofing SEO Pricing — Start with a Free Audit, Then Scale

Most SEO agencies hide their pricing for one reason: they charge different amounts to different clients based on what they think each client will pay. This means every client subsidizes someone else's discount, and nobody knows if they are getting a fair deal. We publish our pricing because transparency is the foundation of trust. Every roofing contractor — whether you run a $500K family operation in a small town or a $10M multi-location business — knows exactly what you get and what it costs before you pick up the phone. No sales call required to get a number. No "well, it depends" runaround. No pressure to commit before you see pricing. If our pricing aligns with your budget and expectations, we can schedule a call to discuss your specific market. If not, you saved 30 minutes of your time.

Free Local SEO Opportunity Audit: A full technical SEO review, Google Business Profile check, keyword gap analysis, competitor comparison, and prioritized action plan — with no commitment. If you like what you see, we build a custom implementation plan together. Foundation — $1,500/month: For single-city contractors in smaller markets. Includes technical SEO audit and fixes, Google Business Profile optimization, 50 local citations, 20 keyword targets, 2 blog posts/month, monthly reporting. Best for contractors in small towns or rural areas. Growth — $2,500/month: For contractors ready to build a stronger local presence. Includes everything in Foundation plus 100 keyword targets, on-page optimization for 10 pages, 4 blog posts/month, competitor analysis, bi-weekly reporting. Market Dominator — $4,000/month: Our most popular tier. For single or multi-location contractors in competitive markets. Includes everything in Growth plus 200+ keyword targets, city page expansion for up to 5 cities, 6 blog posts/month, 5 backlinks/month, bi-weekly strategy calls. Best for contractors serving a metro area or multiple towns. Custom Strategy — $6,500+/month: For multi-location contractors and franchise groups. Includes everything in Market Dominator plus unlimited city page expansion, 8 blog posts/month, 10+ backlinks/month, digital PR campaigns, dedicated account manager, weekly strategy calls, and a custom dashboard. Best for contractors with 5+ service locations or aggressive growth targets. All plans are month-to-month. No long-term contracts. Cancel anytime with 30 days notice.

Here is the real financial comparison. Scenario: A roofing contractor spends $4,000/month on SEO (Market Dominator tier) and $3,000/month on Google Ads (separate budget). After 6 months of SEO — $24,000 invested — the SEO-driven lead cost drops to approximately $40/lead. After 12 months — $48,000 invested — the SEO-driven lead cost drops further to approximately $25/lead as content compounds. Meanwhile, PPC costs remain steady at $60–$100/lead forever because every click has a fixed cost. In year one, SEO costs more per lead than PPC (the build phase). In year two, SEO costs 60–80% less per lead than PPC (the harvest phase). Most roofing contractors who invest in SEO for 12 months eliminate or dramatically reduce their PPC spend because organic leads replace paid leads at 1/3 the cost. SEO is not an expense. It is an asset that appreciates over time, unlike PPC which is a pure expense with zero residual value.